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Karibe Kombucha
Details
Challenge
How might we create vibrant branding and packaging full of life in color and in artistic collaboration with Puertican artist Angel Pagán?
Goal
Design + execute a transformative rebranding and new can design with mockups in Fall 2022, harmonizing Karibe's essence with Megan's vision for brand elevation in collaboration with Angel Pagán and Arsenio Lopez
Result
The redesigned packaging symbolizing the successful synergy of Karibe's essence with artistic collaborators, resonating across Puerto Rico.
Karibe Kombucha embodies Megan Williams’ dynamic vision of palpable possibility – an anthropologist, educator, mama, creative and now luminary leader in Puerto Rico’s small business industry.
Each effervescent sip reflects Megan’s commitment to unlocking human potential through food and fermentation, creating a refreshing kaleidoscope of flavors for more beautiful living.
Our creative agency had the privilege of translating Megan’s future vision for Karibe into tangible form, with the rebrand and can design mockups in Fall 2022. The packaging isn’t just a vessel; it is designed to be a canvas reflecting the magic of a visionary leader. It embodies Megan’s dedication to reshaping relationships with nature, her artistic worldview, and a profound commitment to well-being
